Mapio — Game Maps IRL

Privacy Policy

Last updated: November 16, 2026

This Privacy Policy explains how Mapio (“Mapio”, “Game Maps IRL: Mapio”, “we”, “us”) collects, uses and protects information when you use the Mapio mobile application and the website irlgamemaps.com (together, the “Service”). Mapio is owned and operated by:

Mapio does not ask you to create an account. We do not ask for your name, email address or phone number, and we do not sell your personal data.

1. Information we process

1.1 Location

With your permission, Mapio uses your device's precise location to show where you are on the map, to calculate routes, to give turn-by-turn directions and to find places near you. Your location is sent to our map provider, Mapbox, only as needed to provide these features (for example, to request a route or search results). We do not store your location on our servers and we never include your location, addresses or place names in analytics. You can turn location access off at any time in your iPhone settings; the map will still work without showing your position.

1.2 Searches and saved places

Search text you type is sent to Mapbox to return results. Your recent searches and the places you save are stored only on your device. You can delete them with “Clear my data” in Mapio's settings or by deleting the app.

1.3 Map telemetry

Mapbox may collect anonymous usage and location telemetry to improve its maps. You can turn this off in Mapio's settings (the map telemetry switch).

1.4 Usage and technical data

We collect app usage events (for example: which onboarding screen was viewed, which map theme was selected, when the Premium screen was shown, whether a navigation was started) together with technical information such as device model, operating system, app version, language and country. These events are linked to a random identifier generated by the app, not to your name or contact details. We use them to understand where the app works well and where it needs improvement.

1.5 Onboarding answers

If you answer the optional questions during onboarding (how you heard about Mapio and your favourite games), we store your answers on your device, include them in usage analytics and pass the matching map theme to our subscription provider to personalise the Premium screen.

1.6 Purchases and subscriptions

All payments are processed by Apple through the App Store. We never receive your payment card details. We receive limited information from Apple and our subscription provider, such as the product purchased, subscription status, renewal and expiry dates, price, currency and country.

1.7 Voice guidance

If you choose a character voice, the text of the spoken navigation instructions (for example “In 200 meters, turn left onto Main Street”) is sent to our server and to our speech provider to create the audio. These requests do not include your coordinates or any identifier other than your IP address, which is used briefly to prevent abuse. The standard iOS voice works entirely on your device.

1.8 Advertising measurement

We use attribution services to understand which advertising campaigns lead to app installs and purchases. If you allow tracking when iOS asks (App Tracking Transparency), these services may receive your device's advertising identifier (IDFA). If you do not allow tracking, they receive no advertising identifier and rely on Apple's privacy-preserving SKAdNetwork and aggregated data.

1.9 Push notifications

If you allow notifications, a push token and basic device information are processed by our notification provider so that we can send you messages. You can turn notifications off at any time in your iPhone settings.

1.10 Support

If you contact us, we receive your email address and the content of your message, and we use them only to answer you.

2. How we use information

• To provide the map, search, routing and navigation features.
• To deliver map themes, vehicles and settings to the app.
• To manage subscriptions, unlock Premium content and restore purchases.
• To understand how the app is used, fix problems and improve the Service.
• To measure the effectiveness of our advertising (only as described in section 1.8).
• To prevent fraud and abuse and to keep the Service secure.
• To comply with legal obligations.

3. Service providers

We share data only with providers that help us operate the Service, and only the data they need:

We may also disclose information if required by law or valid legal process, or as part of a merger, acquisition or sale of assets, in accordance with applicable law.

4. Legal bases (EEA, UK, Türkiye)

We process data to perform our contract with you (providing the Service), on the basis of our legitimate interests (improving and securing the Service), on the basis of your consent (location access, tracking permission, notifications) and to comply with legal obligations. This also applies to processing under Türkiye's Personal Data Protection Law No. 6698 (KVKK).

5. International transfers

Our providers may process data in countries other than your own, including the United States and the European Union. Where required, transfers are protected by appropriate safeguards such as Standard Contractual Clauses.

6. Retention

• Data stored on your device stays there until you clear it or delete the app.
• Analytics and attribution data: kept by our providers for up to 24 months.
• Server request logs: up to 30 days.
• Purchase records: as long as required by tax and accounting law.
• Support emails: up to 2 years after your request is resolved.

7. Your choices and rights

• Turn location, tracking and notification permissions on or off in your iPhone settings.
• Turn map telemetry off and clear on-device data in Mapio's settings.
• Depending on where you live, you may have the right to access, correct, delete, restrict or object to the processing of your personal data, to data portability and to complain to your data protection authority.
• California residents: we do not sell personal information, and we will not discriminate against you for exercising your rights.

Because Mapio has no accounts, we may need the app identifier shown in your request or other details to find your data. To exercise your rights, email support@applusmobile.com.

8. Children

Mapio is not directed to children under 13 (or under 16 in the EEA), and we do not knowingly collect their personal data. If you believe a child has provided us data, contact us and we will delete it.

9. Security

We use reasonable technical and organisational measures, including encrypted connections, to protect data. No method of transmission or storage is completely secure.

10. Changes

We may update this policy. The “Last updated” date shows the latest version. If changes are material, we will let you know in the app or on this page.

11. Contact